RJS Brunch · Seasonal

Right post, right moment

Timely, seasonal posts from now through the quarter — each pegged to a real moment and a real menu item. Drop these in alongside the weekly rhythm.

How to use: these sit on top of your normal posting week — jump on the moment while it’s live. Film a day or two ahead so it’s ready to post on the day. Dates are 2026 — double-check exam-results & awareness-day dates as they shift year to year.
July
~12 Jul

Wimbledon finals weekend

Strawberry Swirl smoothie · Victoria sponge
TikTok

“POV: Wimbledon but make it brunch 🍓🎾” — Strawberry Swirl pour + a slice of Victoria sponge, tennis on in the background.

Facebook / IG caption

Game, set, brunch. 🍓🎾 Strawberry Swirl smoothie + a slice of Victoria sponge — very Wimbledon. Order on the apps.

Hot days (all summer)

Heatwave — weather-reactive

Watermelon juice · smoothies
TikTok

“it’s 30°C in Accrington 🥵” → ASMR ice + the watermelon juice pour, condensation on the cup.

Facebook / IG caption

Too hot to move? ☀️ Fresh watermelon juice, ready in minutes — we deliver, you stay in the shade. 🧃

~22 Jul

Schools break up — summer holidays

English Breakfast Box · smoothies · cakes
TikTok

“School’s out ✌️ sorting the kids’ brunch so you don’t have to” — family spread, kids tucking in.

Facebook / IG caption

School’s out! 🎒➡️😎 Bring the kids — boxes, smoothies & cakes to keep everyone happy. All halal, all day.

Every Sunday

Lazy summer Sunday

English Breakfast Box
TikTok

“Sunday reset: the full English Breakfast Box 🍳☀️” — slow yolk-break, the whole box on show.

Facebook / IG caption

Sunday sorted. ☀️ English Breakfast Box — the works + a drink, £11.99. No cooking, no washing up.

August
~13–20 Aug

Results days (A-Level & GCSE)

Freshly baked cakes · breakfast box
TikTok

“Results day: celebrate or commiserate — either way, brunch 🎓” — nervous face → grades → relief → cake.

Facebook / IG caption

Results day, Accrington. 🎓 Whatever the grades, you’ve earned a brunch. Cake’s on standby. 🍰

Mon 31 Aug

August Bank Holiday

Everything — long-weekend brunch
TikTok

“Bank Holiday Monday = extended brunch 🙌” — packed table, mates, the full spread.

Facebook / IG caption

Long weekend, longer brunch. 🙌 Open all Bank Holiday Monday — beat the queue and order ahead.

September
~2 Sep

Back to school

Breakfast box · cake & coffee
TikTok

“First day back — treat yourself once they’re gone 😌☕” — quiet coffee & cake, blissful parent energy.

Facebook / IG caption

Kids back at school? 🎒 Reclaim your morning — brunch & a coffee, in peace. You’ve earned it.

~15 Sep

Freshers / uni back

Student discount · Loaded Bap
TikTok

“Freshers: your hangover cure has arrived 🎓🍳” — Loaded Bap close-up, big bite.

Facebook / IG caption

Accrington students — welcome (back)! 🎓 Flash your ID for money off. Fuel for the term ahead.

Sun 13 Sep

Roald Dahl Day

Matilda Cake
TikTok

“It’s Roald Dahl Day… and yes, we do a Matilda Cake 🍫” — the big chocolate slice, Bruce Bogtrotter style.

Facebook / IG caption

Happy Roald Dahl Day! 📖 Naturally, we do a Matilda Cake — the chocolate one Bruce Bogtrotter dreams about. 🍫

~22 Sep

First day of autumn

Butter pie · hot drinks · cake & coffee
TikTok

“jumper weather = pie weather 🥧🍂” — steam off a fresh butter pie, cosy tones.

Facebook / IG caption

Autumn’s here. 🍂 Warm up with a butter pie & a brew. Cosy season, sorted.

~25 Sep

Macmillan Coffee Morning

Cake & coffee
TikTok

“putting the kettle on for Macmillan ☕💚” — cake & coffee, warm community vibe.

Facebook / IG caption

Coffee morning season. ☕💚 Grab a cake & a coffee with us — good food, good cause.

October
Thu 1 Oct

International Coffee Day

Cake & coffee combo
TikTok

“It’s Coffee Day — cake & coffee combo, obviously ☕🍰” — the pour + a forkful of cake.

Facebook / IG caption

Happy International Coffee Day! ☕ Cake & coffee combo all day — our treat to your afternoon.

Always-on triggers

Not dated — post these whenever the moment hits.
Payday (last Fri each month)

“Treat-yourself Friday” — push the breakfast box / cake. FB: “Payday? 💸 You know what to do. Brunch is calling.”

Rainy Accrington day

Weather-react — “grey skies? pie & a brew 🌧️🥧”. Quick clip of a warm pie, order-in CTA.

Heatwave / sun’s out

“sun’s out, juices out ☀️🧃” — the fresh juice / smoothie line-up, ice cold.

Big local match / event

Ride it — “pre-match brunch” or “feeding the fans”, tie to whatever’s on in Accrington that week.

Good food, good mood — all year round. Seasonal hooks keep RJS in the feed even on quiet weeks.